Challenge

The way Organic Care spoke to the world needed to change, they needed to inspire and to challenge, while remaining true to their core values. Their philosophy is not just about the quality of their products, but also about their lifestyle.

Solution

Rounding out the 'Caring Comes naturally' campaign is a series of interviews called 'Little Changes'. In this series, a diverse mix of real people talk about all the little things they do every day to stay in touch with the natural world, creating a feeling of wellness, wellbeing and connectedness with their families, communities and the environment.

Credits